About Us
Our Journey
At True Shape Store, we believe that the journey to motherhood is a beautiful and transformative experience, deserving of celebration and comfort. Our story began in 2017 when there was lack of quality maternity wear that offered both style & functionality. Our vision was to redefine maternity fashion and provide expecting mothers with stylish, comfortable, and affordable clothing that reflects the joy of this incredible journey.
The TrueShape Experience
More than just a clothing brand, TrueShape is a community that understands the needs and desires of expectant mothers. Our carefully designed maternity wear blends fashion and functionality, ensuring that our customers not only look fabulous but also feel comfortable throughout every stage of pregnancy.
Quality and Sustainability
We are committed to providing high-quality, ethically sourced materials that prioritize both the well-being of mothers and the planet. Our dedication to sustainability extends beyond fashion trends, making TrueShape a conscious choice for the environmentally aware mom.
Connecting Lives
Over the years, TrueShape has become more than a brand; it's a connection between women embracing the miracle of life. We take pride in being a part of countless maternity journeys, supporting mothers as they navigate the exciting path to parenthood.
Our Inspiration
Driven by the belief that every mom-to-be deserves to feel confident, empowered, and radiant during pregnancy, we set out to create a brand that celebrates the uniqueness of each woman's maternity experience. Inspired by the strength, grace, and joy that pregnancy brings, True Shape is dedicated to curating a collection that embraces the beauty of the bump.
Join the True Shape Family
Whether you're a first-time mom or welcoming a new addition to your family, TrueShape is here to accompany you on your maternity adventure. Explore our curated collections, designed with you in mind, and celebrate the magic of motherhood in style. Thank you for choosing TrueShape - where every bump is a beautiful story!
The Essence of Embracing Motherhood
Pregnancy is a transformative experience, and we are dedicated to providing maternity wear that reflects the essence of this incredible journey. Our clothing is not just about fashion; it’s about understanding the unique needs of expectant mothers and offering them a wardrobe that evolves with their changing bodies.
Style Meets Comfort
We understand that maternity wear should seamlessly blend style and comfort. Our designs are carefully curated to ensure that each piece not only complements the latest fashion trends but also prioritizes comfort. From stretchy fabrics to versatile styles, our clothing is crafted to adapt to the varying stages of pregnancy.
Celebrating Diversity
Pregnancy is a diverse experience, and so are the women who embark on this journey. Our maternity clothing is designed to celebrate this diversity, offering a range of sizes, styles, and fits to suit the individual preferences and needs of every mom-to-be.
Quality Craftsmanship
We take pride in the quality of our garments. Each piece is crafted with attention to detail and precision to ensure durability and longevity. We believe in providing maternity wear that not only stands the test of time but also becomes a cherished part of the motherhood experience.
Customer-Centric Approach
At True Shape, our customers are at the heart of everything we do. We are committed to providing exceptional customer service and a seamless shopping experience. Whether you’re a first-time mom or an experienced mother, our goal is to make you feel supported and celebrated.
Thank you for choosing True Shape Store as your go-to destination for stylish and comfortable maternity wear. Join us in embracing the beauty of motherhood, one outfit at a time.